A content creation strategy allowed Setten to establish an authentic dialogue with its target audience, strengthening its brand image and increasing its digital visibility. The web series we created doesn’t just tell the company’s story—it paves the way for an even stronger future, staying true to the values that have always shaped its work.
To connect with a B2B audience, we developed a web series designed to showcase Setten’s most significant construction projects, from large-scale public works to groundbreaking innovations. Each episode highlights not just the company’s technical achievements but also its unique approach and unwavering commitment to excellence.
High-quality video content has made the web series a key asset in positioning Setten Genesio as a leader in the construction industry.
Each narrative is centered around the people—engineers, designers, and project managers—who transform ambitious ideas into outstanding projects. Through carefully crafted interviews, designed to engage both key players and the audience, we focused on showcasing not only the final results of each project but also the journey, the challenges faced, and the innovative solutions that led to success. The production was designed for a professional audience, with a direct and authoritative communication style that remains engaging and capable of evoking emotion.
Location
Via Thomas Alva Edison 133 Villorba, 31020 - Treviso Italy
